For Milan Design Week, April 2018, critically-acclaimed global design brand Lee Broom will unveil OBSERVATORY in the first of a three-phase launch of new lighting collections for 2018.
Following Lee Broom’s milestone 10-year anniversary in 2017, this year’s launches see the focus return to lighting, which the brand is renowned for. Revealing seven new lighting products, OBSERVATORY is Lee Broom’s most progressive work to date with new stellar-inspired designs playing with proportions of vertical and horizontal space, sculptural, spherical form, and the refraction and reflection of light. Observatory includes four new lighting collecions: Eclipse, Orion, Aurora and Tidal.
OBSERVATORY uses new technology within the collection featuring LED lighting systems and bulbs custom designed and developed in-house by Lee Broom. Displaying new finishes such as polished chrome, and new interpretations of materials used in past collections, OBSERVATORY marks a new direction for Lee Broom.
In a significant departure from the conventional design week model of previewing new designs several months before they go on sale, products from OBSERVATORY will be available to purchase immediately in-store and online, offering customers instant access to the show and the collection for the first time.
Eclipse, which incorporates three of the seven new pieces to be released, is celestial in both its name and inspiration. Mirror-polished stainless steel and acrylic discs interact, dissect and obscure, which both eclipses and reveals its illumination to the viewer at the same time.
Available as a single pendant light, chandelier, table lamp, and surface light, Eclipse has a sculptural silhouette with a mobile-like quality that changes at every angle. Using the refractive properties of an etched 10mm solid acrylic core and in-house designed concealed LED technology to create a diffused halo, the design highlights Lee Broom’s technical craftsmanship and innovation with his signature mix of classicism and modernity.
Alongside Eclipse, Lee Broom will also unveil Orion, Aurora and Tidal lighting collections:
Orion comprises simple modular tube lights with opposing opaque and solid polished gold spheres which connect and expand horizontally and vertically to create bespoke constellations of light.
A U R O R A
A scalable chandelier ranging from a 40cm diameter to a 1.5-metre diameter (16” to 59” diameter), Aurora is a chandelier of infinite adaptations which projects layers of ethereal rings of light created from linear LED light.
T I D A L
A polished chrome and opaque acrylic table lamp formed from two balancing hemispheres appearing to be pulled apart by an unseen gravitational force.
Lee Broom said: “This new collection has been a fascinating journey for me. I wanted to create a celestial collection of sculptural lighting which is progressive and experimental using the latest LED technology. Lighting is a fundamental part of my ethos as a designer and will always play a leading role in my work.”
The Exhibition: OBSERVATORY will be presented in a Grade II listed building in the heart of the Brera Design District at Via Lovanio, 6 Milano in a 250-square metre gallery style exhibition space from Tuesday 17th to Sunday 22nd April 2018.